To be sure, The Kid Laroi is on the brink of global stardom, but music insiders they’re worried that their mother, Sloane Howard, might screw it up before it starts.
According to Page Six sources, they say that despite the 18-year-old singer’s success so far, his career has been “chaos” behind the scenes.
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They point to Laroi (whose real name is Charlton Kenneth Jeffrey Howard) has passed through the main managers and lawyers in the entertainment of the United States as a factor, along with the guidance of his single mother.
“He has been through so many managers and lawyers because of the mother,” a source alleged. “Everyone loves him, but the mom has been bad for her career.”
Sloane, whom Laroi has described as her best friend and biggest protector, is a seasoned talent manager and music executive who has guided the career of a winner of the Australian equivalent of “American Idol,” among others.
Nevertheless, was recently arrested for credit card fraud (pleading not guilty), which, according to experts, is another reason why it is “unstable”.
“She turned herself in,” a source close to Laroi said, according to Page Six, noting that “it’s not a new situation.” “She’s handling it.”
Laroi’s debut EP “14 with a Dream” was released in 2018. She has since released her mixtape “F*ck Love” in 2020, had Billboard Top 10 hits with Justin Bieber Y Miley Cyrus and received multiple nominations for the Grammy Awards, among them other recognitions.
But in her brief years in the spotlightthe Australian rapper has already signed twice with the most popular manager in the industry, Scooter Braun.
The first lap was in June 2021, before Laroi collaborated on his song “Stay” with Braun’s biggest artist, Bieber.
Laroi was with Scooter for just three months before switching to Adam Leber, the manager behind the rap phenomenon. Lil Nas X.
A Page Six source commented that the situation had become too chaotic for Leber’s team, claiming that the talent manager and his squad they felt that Laroi’s team was “controlling and verbally abusive”.
“There are too many cooks in the kitchen and so many people in different hats. Her mother is [co-manager] and makes it very clear, every day,” the source alleged. “No one wants to work with it. How do you get through all these highly reputable managers and lawyers in just a few months?
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Leber and Laroi ended their relationship in May and now he is back with Braun. Laroi’s source strongly denied accusations that “his mother is a terror of him,” stating, “It’s all nonsense.”
“Looks like someone’s ego is bruised. He’s been through teams because his teams weren’t working for him, and he’s allowed to do that,” the source said. “She has been with him since day one and she wants to make sure everyone is working hard for her child.”
Nevertheless, Rumors surrounding Sloane and managers are said not to interfere with Laroi’s focus on her music career.
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